Midyaan
October, 2018
Creating content
that is on-brand
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The tone of voice of your brand reflects the qualities and characterises what you stand for. All great relationships start with a simple conversation.

It is our job to make sure your tone of voice represents how you would like to be portrayed by your potential customers.

Whatever stance you decide to take, we’ll study your brand persona and express how its human characteristics – innovative, disruptive, sophisticated, professional, friendly so on, is articulated in everything you say.

To guarantee consistency throughout your communication platforms we design a brand’s Tone of Voice guidelines to ensure your way of speaking is distinct and fathomable to stakeholders. We direct you on how to sound as a brand and associations you must avoid to prevent sending the wrong message. The intention and spirit of your brand will show the audience who we are when we speak.

COPY

People don’t read, react to or remember bad copy. But they do if it’s good.

Producing appropriate content that is corresponding, concise and targeted will help to promote your brand and your USPs quicker and more efficiently, make the whole process of interacting with your brand more enjoyable. Inspire user engagement from display to email, mobile to billboards. With the ability to broadcast your voice worldwide it is important that each and every word is effectively building a rapport with every pair of eyes that sees it.

SEO best practices are always observed when we create your website content so people can find you effortlessly by typing in any word associated with your brand. So your Tone of Voice is experienced at every stage of contact whether social media or display campaigns we use customer-focused method to raise awareness and draw affection to your brand.

HOW CAN WE ASSIST YOU?

Allow us to take the lead on your potentially AMAZING project


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